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by Henri Hypponen (Author)
Why We Fear gets to grips with the essence of fear in life and in business. Why We Fear uncovers the mechanisms of fear and the huge role this often misunderstood emotion plays in our daily lives. At the same time, it dismantles fear into understandable and actionable parts. When fear is divided into its constituent parts, the hidden workings of fear and fear based habits become visible. In this way, the book charts a road-map for how to deal with this often destructive emotion, and the heavy cost of fear in life and in business. Fear has always been at the very core of human experience, and yet people generally seem to believe that it is a force of nature outside their own control. Fear is often seen as a mystical, poorly understood influence that creeps up on us at the worst possible moment, wrecks our performance, dulls our wits, and makes our lives shrink. Why We Fear robs fear of this mystique. In addition, as Henkka Hypp nen points out, fear is not always a disastrous and destructive force. Sometimes, a little injection of fear helps us to perform better as individuals and as teams. "Henri Hypponen's writing is as lyrical as his name. Smart and entertaining, "Why We Fear" is part detective story, part handbook on how to understand, master and make use of this most basic of human emotions. Hypponen helps us turn the fear we fear into our secret power to bring to work, to play and to life. An extraordinary achievement." - Ira Chaleff, Author of the award winning books The Courageous Follower and Intelligent Disobedience
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Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.
Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
