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by Kate O'Neill (Author)
Harness emerging technologies for business success while putting the human first
In What Matters Next: A Leader's Guide to Making Human-Friendly Tech Decisions in a World That's Moving Too Fast, renowned author and consultant Kate O'Neill delivers a roadmap to achieve business growth, transformation, and innovation through the use of emerging technologies--but crucially, in a human-centric manner that benefits both business and humanity. Drawing on her experience working with organizations like Google, Yale, and the United Nations, O'Neill offers a unique blend of strategic guidance, ethical considerations, and practical application to help organizations not just survive, but thrive through bold and empathetic leadership.
In this book, readers will learn about:
- Making better strategic decisions by moving from questions, to insights, to "Bankable Foresights"
- Creating a model that aligns focus, purpose, values, and resources across an organization
- Understanding the intersection and potential harmony of human knowledge and machine intelligence
- Ensuring digital transformation and innovation efforts frame the future in human terms
What Matters Next is an essential read for all business leaders and individuals interested in the impact of emerging technology on business and humanity and seeking to effect positive change for the benefit of all.
Front Jacket
What Matters Next: A Leader's Guide to Making Human-Friendly Tech Decisions in a World That's Moving Too Fast enables readers to adopt a strategic, optimistic, and integrative approach to tech so they can navigate the complexities of the future confidently and effectively--and guide their people to do the same. With a focus on future-ready innovation, this book explains how to succeed long-term by taking a human- centric approach to digital transformation.
Written by Kate O'Neill, a world-renowned technology and strategy consultant who works with companies and organizations like Google, McDonalds, and the United Nations, this book offers a unique blend of strategic guidance, ethical considerations, and practical application, emphasizing the interdependence of technology and human values and underscoring the need for leaders to comprehend this relationship as they steer their organizations into an increasingly digital future. O'Neill covers a wealth of important topics, including:
- Pressing issues we face today, from the climate emergency to the existential crisis that many feel on the topic of AI
- O'Neill's "Now-Next" Model, enabling readers to transform questions into insights and then into "Bankable Foresights"
- Strategies to align focus, purpose, values, and resources for organizations preparing for transformation and innovation projects
- Near-future workplace trends, issues, and needs, such as the metaverse, remote work and distributed teams, and virtual offices
- The critical importance of starting with humans, and not technology, when framing the future
What Matters Next is a must-read resource for business leaders seeking knowledge and strategies to not just survive but thrive in the face of rapid technological change, along with anyone interested in the impact of emerging technology on humanity with motivation to effect positive change.
Back Jacket
"In an era of disruption and polarization blessed are the bridge builders. Kate O'Neill is one of the best in the business."
--STUART CRAINER & DES DEARLOVE, founders of Thinkers50
Transform your organization with emerging technologies through a human-centric approach
Written by acclaimed author and internationally renowned technology and strategy consultant Kate O'Neill, What Matters Next: A Leader's Guide to Making Human-Friendly Tech Decisions in a World That's Moving Too Fast provides deep insights into the future of emerging technology and humanity. It guides organizations to thrive during rapid change through bold, empathetic, and rational leadership.
This book shows how to achieve growth, transformation, innovation, and the use of technology for scale, while carefully addressing the risks when businesses don't consider human impacts. Readers will harness O'Neill's unique blend of strategic guidance, ethical considerations, and practical application to align focus, purpose, values, and resources within any organization and drive responsible, human-centric innovation.
What Matters Next earns a well-deserved spot on the bookshelves of all business leaders and professionals seeking to equip themselves with the knowledge and wisdom needed to build a better future for their organizations--and for humanity as a whole.
Author Biography
KATE O'NEILL is the CEO of the technology and strategy consulting firm, KO Insights, where she provides leaders with strategies on how to navigate the uncertainties that come with such a rapidly changing landscape. Her clients include Google, IBM, Coca Cola, McDonalds, Yale, and the United Nations.
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