✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by Richard Dannatt (Author), Robert Lyman (Author)
A compelling history of the decline of an army from the triumph of victory in 1918 to defeat in 1940 and why this happened. A salutary warning for modern Britain.
The British Army won a convincing series of victories between 1916 and 1918. But by 1939 the British Army was an entirely different animal. The hard-won knowledge, experience and strategic vision that delivered victory after victory in the closing stages of the First World War had been lost. In the inter-war years there was plenty of talking, but very little focus on who Britain might have to fight, and how. Victory to Defeat clearly illustrates how the British Army wasn't prepared to fight a first-class European Army in 1939 for the simple reason that as a country Britain hadn't prepared itself to do so. The failure of the army's leadership led directly to its abysmal performance in Norway and France in 1940. Victory to Defeat is a captivating history of the mismanagement of a war-winning army. It is also a stark warning that we neglect to understand who our enemy might be, and how to defeat him, at the peril of our country. The British Army is now to be cut to its smallest size since 1714. Are we, this book asks, repeating the same mistakes again?Author Biography
General The Lord Dannatt GCB CBE MC DL is one of the UK's most respected military commentators, frequently appearing on television and radio and in newsprint, most recently on the Russian invasion of Ukraine and its implications for the West. As Chief of the General Staff his leadership and example were critical in shaping the debate about the role of the professional army in modern warfare. His autobiography, Leading From The Front (Bantam Press), was published in 2010, and he entered the House of Lords as a Crossbencher the following year
Robert Lyman is one of Britain's top military historians. He spent 20 years in the British Army and he is currently a Research Fellow at the Changing Face of War Centre, Pembroke College, University of Oxford. His most recent book, A War of Empires (Bloomsbury/Osprey, 2021), was published to critical acclaim and was shortlisted for the RUSI Medal for Military History 2022.- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
AUTHENTICITY GUARANTEED
Reserved for you — complete your purchase to secure this piece.
OFFICIALLY AUTHORIZED RESELLER
Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
Independently verified for store quality and customer safety.
Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
>