✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by Joseph Choma (Author)
This is the dumbest smart book on contemporary architecture. What really is this "technology" that we speak of? How do we define "intelligence"? These are just two of the questions that this book attempts to answer through the unconventional (and seemingly ironic) lens of "dumbness."
Historical examples in science, art, and architecture ground "dumbness" as a means to convey a trajectory to practice "smarter." Instead of a singular authoritative vision, over fifty contributors answer the question, "What is the dumbest, but smartest thing you've done?" These unique responses provide a vivid lens into the culture of contemporary architecture and the rigor behind it. With contributions by:-- Jonah Ross-Marrs
-- Carl Lostritto
-- Jürgen Mayer H.
-- Robert Silance
-- Ted Krueger
-- Joseph Choma
-- Mark West
-- M. Wesam Al Asali
-- Coy Howard
-- Catie Newell
-- Siobhan Rockcastle
-- Joyce Hwang
-- Fabio Gramazio
-- Brandon Clifford
-- Michael Ramage
-- Julia Watson
-- Philippe Rahm
-- Rahul Mehrotra
-- Curtis Roth
-- Stefan Behnisch
-- Winy Maas
-- Marc Manack
-- Herb Greene
-- Jae Kyung Kim
-- Nader Tehrani
-- Ben van Berkel
-- Patrick Harrop
-- Patrik Schumacher
-- Mark Foster Gage
-- Gilles Retsin
-- Masoud Akbarzadeh
-- Cecil Balmond
-- Chris Williams
-- Joseph Tanney
-- David Riebe
-- Allison Dring
-- Bruce Danziger
-- Hitoshi Abe
-- Marlon Blackwell
-- Sean Godsell
-- Brian MacKay-Lyons
-- Roberto de Leon
-- Ross Primmer
-- Michael Boucher
-- William O'Brien Jr.
-- Michelle Chang
-- Hilary Sample
-- Michael Meredith
-- Caroline O'Donnell
-- Anthony Ames
-- Jeannette Kuo
-- Kivi Sotamaa
-- Dominique Jakob
-- Brendan MacFarlane
-- Steven Holl
-- Dimitra Tsachrelia
-- Florian Idenburg
-- Jing Liu
- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
AUTHENTICITY GUARANTEED
Reserved for you — complete your purchase to secure this piece.
OFFICIALLY AUTHORIZED RESELLER
Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
Independently verified for store quality and customer safety.
Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
>