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by Richelle Shaw (Author)
The ultimate guide to building a million dollar business. Did you know that less than 3% of all women owned businesses reach the million dollar level and less than 6% of all male owned reach the level. Why is it that smart entrepreneurs with admirable business goals can't seem to break the million dollar barrier? Why do so many businesses fail within the first 5 years? Why is it that so many entrepreneurs start out with a clear mental picture of where they want the business to be, and yet if they survive, years later, find themselves far from their desired destination? Few things in life are simple and straightforward, and building a business is no different - it's not easy, and anyone who says otherwise is trying to pull a fast one. THE MILLION DOLLAR EQUATION is a comprehensive, real solution to your business challenges. Richelle Shaw identifies and illuminates the nine steps to building a business to the million dollar level based on her proven techniques. Richelle built her first business to $36million and then lost it all after the 9-11 Tragedies, but rebuilt her million dollar business within 5 months using the MILLION DOLLAR EQUATION. This book is about SHORT CUT systems that will catapult your business quickly. Richelle has a way to breakdown the equation to show how ANY business can be a million dollar business -Discover the secrets most entrepreneurs don't know about finding the perfect customers -Little know secret about solving the customer's problem -The 9 Steps that will transform your business -The only equation to determine your marketing budget -Examples for every business -7 Step Referral system for automatically generating new business -The Accelerators - that work like "LIGHTER FLUID" for growth
Author Biography
Richelle is the leading expert and authority in building successful million dollar businesses. Richelle's experience comes from building her first business to $36 million, losing it all after the 9/11 World Trade Center Tragedies, then, successfully rebuilding her million dollar company in approximately 5 months. As the only female African American public utility owner in the nation, Richelle has won local and national awards including Top Woman Entrepreneur of the Year 2010, Woman Marketer of the Year 2010 from Glazer-Kennedy Insider's Circle of 20,000 members and Unstoppable Woman for the Women's Leadership Counsel. She was named one of the Top 25 People to Follow on Twitter from Become Your Own Boss Network and one of the Top 10 African Americans to Follow on Twitter 2011 from Black Enterprise Magazine. She was also nominated for the GreenLeaf Award, Top 50 Collection Professionals and the Top 40 Under 40 when she was 27. After writing the book, How to Build A Million Dollar Business in Las Vegas- Without the Casinos, Richelle set on a journey to help entrepreneurs build their own million dollar businesses. Since 2007, Richelle has successfully mentored over 12,140 men and women in her international coaching program designed to help take business ideas and make them a business reality. Richelle's first consulting client after writing her book, was an OB/GYN. Richelle resisted by saying, who wakes up and says, I can't wait to go to the gynecologist? BUT, as an outsider Richelle was able to see things others didn't. She created over 38 systems in his business to increase revenue from $384k to $1.2 million in 9 months. Richelle is also a mentor for Make Mine A Million, an expert content contributor on multiple internet sites and featured in over 30 publications including Inc, Entrepreneur, Black Enterprise, Smart Money, plus the covers of Collection Advisor, Mom's In Business and MOMEO Magazines. June, 2012 Richelle became the President of the National Association for Moms In Business and is now the featured Money Expert for Fox local affiliate MORE Show.
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