✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by Lawrence Lam (Author)
Explore a framework to build and invest in profitable companies that consistently outperform the rest
How do great organisations go from paper to profit? What are the secrets to sound, lucrative decision-making? And how can you analyse executive and company performance for smarter investing -- as a leader or a shareholder? In The Founder Effect: Three Pillars of Success in Founder-Led Companies, investment funds manager Lawrence Lam identifies the intangible elements that drive the success behind outstanding global companies.
Backed by behavioural psychology, case studies and examples from some of the world's most iconic brands, The Founder Effect shows you how to uncover a business's potential for profit. This handbook presents a compelling three-pillar framework, giving you the tools you need to evaluate track record, assess motivation, and go beyond marketing spin to uncover actual progress.
- Understand the magic formula that generates success within executive management teams
- Uncover how intelligent organisational design supports a company, from people to productivity
- Review leadership judgement and uncover cognitive biases that influence decision-making
- Discover what motivates an executive team, from psychological ownership to incentive structures
- Ensure that an organisation's leadership truly reflects its core values and culture
Perfect for investors, founders, executive management, board members and other business leaders, The Founder Effect is a can't-miss resource for measuring what takes a company from good to great.
'Lawrence Lam provides a clear framework for evaluating management teams by highlighting the traits that make great founders successful. The Founder Effect is a must-read for anyone looking to understand what sets top leadership apart.' -- Chip Wilson, Founder of Lululemon
Back Jacket
'Lawrence Lam provides a clear framework for evaluating management teams by highlighting the traits that make great founders successful. The Founder Effect is a must-read for anyone looking to understand what sets top leadership apart.'
--Chip Wilson, Founder of Lululemon
DISCOVER THE PSYCHOLOGICAL BLUEPRINT BEHIND FOUNDER-LED SUCCESS
What makes founder-led companies excel where others fall short? What are the secrets to sound, lucrative decision-making? And how can you analyse executive and company performance for smarter investing -- as a leader or a shareholder? In The Founder Effect, author Lawrence Lam -- a seasoned investor, entrepreneur and strategist -- delivers a unique approach to business psychology, supported by the rigour of a proven framework that delivers real results.
Through captivating case studies from some of the world's top brands, The Founder Effect presents a compelling three-pillar framework to evaluate a company's track record, decipher executive motivation and separate true progress from marketing spin.
You'll learn to:
- identify executive teams with a sixth sense for high-stakes decisions
- spot companies poised for exponential growth
- uncover the secret to igniting true psychological ownership within leadership
- build an organisation that amplifies management's impact at every level
- design scalable company structures that magnify productivity as they grow.
A must-read for entrepreneurs, founders, investors and board members, The Founder Effect is your personal handbook for understanding the magic formula that generates success within a company.
Author Biography
LAWRENCE LAM is the Managing Director and Founder of Lumenary Investment Management, a funds management firm. He specialises in strategic investments in global, founder-led companies.
- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
AUTHENTICITY GUARANTEED
Reserved for you — complete your purchase to secure this piece.
OFFICIALLY AUTHORIZED RESELLER
Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
Independently verified for store quality and customer safety.
Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
>