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by Pamela Wigglesworth (Author)
Are you a corporate executive at risk of losing your job or a military officer being forced into leaving military service early because of your age?
Look around you and you'll see highly qualified, long term employees in their 50's and 60's unexpectedly leaving the company who suddenly find themselves jobless.
Losing your job at 50+ brings with it a host of major issues that can have a long-term impact on your lifestyle, your immediate family and financial well-being.
Truth be told, not everyone in this age group will land on their feet and find a new job. If they do, they are likely to earn 75% of what they previously earned, and it can take 37 weeks and up to a year and a half to land a new job depending on the country you live in.
It's time to be proactive and become a 50-60 Something Start-up Entrepreneur. The time to start a new business is BEFORE you leave your current job.
Unemployed persons 50 years and above are likely to:
- Go through a period of long-term unemployment of 36 weeks to 18 months depending on your age and the country you live in.
- Experience a longer lifespan well into their 80's, 90's and possibly 100+ years of age.
- Unwilling join the Club Sandwich generation looking after elderly parents, financially supporting and housing their own Boomerang children and grandchildren.
- Be forced to tap into Social Security benefits and receive lower pay-outs due to early withdraw before the designated retirement age.
- Become part of the Gig Economy with no prospect of a steady pay check or benefits.
- Find yourself at risk of receiving smaller Social Security benefits due to diminishing funds which will become impacted as of 2020.
- Realize that the amount of money they have in savings is not enough for them to maintain their current lifestyle into their 80's and beyond.
If you were to lose your job today, would you find yourself experiencing one or many of the scenarios listed above? The simple truth is that you're most likely not in a financial position to retire just now and live the lifestyle you desire for the next 30-40 years of your life.
The 50-60 Something Start-up Entrepreneur is the Solution
By reading this book you will be given a concrete, step-by-step process that will show you exactly how to start and run your own small business using the entrepreneur path framework.
Wigglesworth has taken the guess work out of what to do, where and how to begin as an entrepreneur from product to pricing and promotion to topics on the use of technology, understanding the sales process and how to overcome overwhelm.
Inside you will learn:
- Explore how to find a product or service to sell by identifying the pains, problems or needs of the market
- Determine the exact target market (person) that is experiencing the pain, problem or has a need
- Discover what product or service solution or system to offer based on your area of expertise or knowledge of a craft or hobby
- Develop a brand perception for your product or service that draws consumers to you like honey
- Review the competition's strengths and weaknesses to establish your ideal positioning in the marketplace
- How to establish your consulting fee or price structure that leads to a profitable business
- Create your product or service marketing strategy using a variety of marketing tactics based on your objective, budget and timeline
- Uncover the secret to save time, save money and save human resources when you embrace technology as your new best friend
- Overcome being overwhelmed as a new business owner with tips, tools and techniques to support your new venture.
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Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
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