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by Enzley Mitchell IV (Author)
This book proposes two reforms to the present commercialization of NCAA Division I football and basketball and the exploitation of African American student-athletes. In this book, the author -presents detailed data about revenue generation in college sports, -presents compelling reasons on why student-athletes in the revenue sports of Division I football and basketball are exploited and why it happens most often to African American students, -provides a real funding model for fair revenue distribution and compensation for Division I student-athletes in revenue sports, -proposes real alternatives for elite student-athletes in all sports to achieve their professional goals and earn a degree without contributing to commercialization of college sports and exploitation of student-athletes, -explains how some African American students are complicit in their own exploitation and how to stop this practice, and -recommends ways that all student athletes can use their collective power and voice to implement changes.
Author Biography
Enzley Mitchell IV, Ph.D. is an assistant professor and chair of the sport management program at Bethel College in Mishawaka, Indiana and owner of EKM Sports and Entertainment, LLC. Enzley combines his passion for helping young people pursue their dreams of attending college, participating in intercollegiate athletics, and educating families through a College Success Program called PrepSearch. He formed PrepSearch and developed the College Success Program after working in intercollegiate athletics as a basketball coach and director of athletics for over 15 years. In addition to over 15 years' experience in intercollegiate athletics, Mitchell has an extensive background outside of intercollegiate athletics. He has served as a certified contract advisor and player agent for the National Basketball Players Association (NBPA), worked as a head professional basketball coach in Europe. His corporate experience includes positions in banking as a licensed representative with Chase and KeyBank and Assistant Vice-President for Nelnet.
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