✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by David McKay (Author), Ally McKay (Photographer), Timothy Drury (Foreword by)
Photography Demystified--Your Guide to Exploring Light and Creative Ideas, Taking You to the Next Level builds upon the knowledge gained from my first book in the series. After reading the first volume, you are now ready to take all of that knowledge, get out there, and take even more amazing photographs than you ever dreamed. The problem--what to photograph, what specifics to consider for that situation, and when and how to do so?
Specific situations, such as times of day, specific light, gear choice, nightscapes, street scenes, people, landscapes, and more, all have certain intricacies, limitations, and issues that need to be considered when approached. Now that you have learned all about exposure, lenses, histograms, and more, in my first volume, this book is the next step in the process of Photography Demystified
In volume 2, I am going to take you to the next level with your photography. This book will give you very specific directions in making truly amazing photographs of very specific subject matter.
Photography Demystified, Your Guide to Exploring Light and Creative Ideas, Taking You to the Next Level, has been designed to get you out and shooting
This book will give you the tools, education, and chapter "Take Action Assignments" needed to get incredible photographs of landscapes, street scenes, nightscapes, people, and more. It is filled with not only what to photograph but how to photograph each subject presented. As a bonus, an entire section is dedicated to the quality of light, the best times of day to photograph, and how to do so
Photographers, camera buffs, photo enthusiasts, and many others who struggle with understanding photography concepts, exposure, and their camera manuals have already experienced my proven methods of teaching beginning photography in volume 1. This book will take you to the next level, helping you to obtain very specific results in many types of photographic situations.
Don't be the person who has an awesome camera yet misses out on what you can do with it. Be the kind of person that others will look at and marvel at your ability to take amazing photographs. Be the kind of photographer that others ask, "How did you do that?" Most importantly, don't be the person that misses capturing the moments and memories of life that you will forever value and are truly priceless. After all, isn't that what photography truly is all about?
The photographic education, tips, and working "assignments" you are about to read are proven methods to help people create the best photographs of their lives. All you have to do to take even better pictures than you already are is to keep reading. Take control of your photographic journey right now, make it productive, and enjoy the results of capturing a lifetime of memories and moments you always dreamed of.
- In stock, ready to ship
- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
AUTHENTICITY GUARANTEED
Reserved for you — complete your purchase to secure this piece.
OFFICIALLY AUTHORIZED RESELLER
Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
Independently verified for store quality and customer safety.
Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
>