No te comas el marshmallow...todavía: El secreto para conquistar las recompensas mas dulces de lavida - Paperback >
/ No te comas el marshmallow...todavía: El secreto para conquistar las recompensas mas dulces de lavida - Paperback

No te comas el marshmallow...todavía: El secreto para conquistar las recompensas mas dulces de lavida - Paperback

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by Joachim de Posada (Author), Ellen Singer (Author)

BESTSELLER INTERNACIONAL

Qu separa a los futuros triunfadores de los dem s? Una simple decisi n que cambi sus vidas...

Arthur es un chofer que puede completar el crucigrama del New York Times en treinta minutos, analizar la econom a de Am rica Latina en media hora y calcular mentalmente cifras con m s rapidez que la mayor a de las personas pueden hacerlo con una calculadora. Jonathan es tan inteligente como Arthur, es tan trabajador como l y tiene cientos de millones de d lares. Entonces, por qu Jonathan est sentado en el asiento trasero de la limusina y Arthur es el chofer? Qu separa sus niveles de xito? Qu explica la diferencia entre triunfo y fracaso? Y qu significa eso para ti y para tus hijos?
La respuesta reside en un crucial estudio de la Universidad de Stanford. Se dej solos un grupo de ni os en un habitaci n, cada uno con un marshmallow, y se les dijo que pod an escoger com rselo enseguida o al cabo de quince minutos, per a los que esperaran se les recompensar a con un marshmallow adicional. Algunos se comieron su marshmallow al instante. Otros esperaron. Pero la verdadera importancia del estudio se revel quince a os m s tarde, cuando los investigadores descubrieron que los ni os que esperaron para obtener la recompensa se hab an convertido en adultos m s exitosos que los ni os que hab an engullido sus marshmallows inmediatamente.
Joachim de Posada, un reconocido orador motivacional que ha hablado antes miles de empresarios, ejecutivos y atletas profesionales en todo el mundo, tom muy en cuenta esta lecci n. La "teor a del marshmallow" dio respuesta a un b squeda de treinta a os para encontrar una explicaci n convincente de por qu algunas personas triunfan y otras fracasan. De Posada estaba convencido de que la diferencia clave entre el xito y el fracaso no reside tan s lo en el esfuerzo personal ni en una inteligencia superior, sino en la habilidad de demorar la recompensa. Aquellos que son capaces de no comerse el marshmallow enseguida, logran niveles superiores de xito, mientras que el resto de nosotros, como quien dice, no podemos resistir comernos nuestros marshmallows al instante--acumulando deudas e insatisfacci n, no importa cu les sean nuestras ocupaciones e ingresos. Pero no tiene por qu ser as .
Mediante el uso de una sencilla par bola y ejemplos de la vida real (entre ellos el de legendario jugador de baloncesto Larry Bird y el de Jorge Posada, primo de Joachim, receptor del equipo Yankees de Nueva York), este libro, capaz de cambiar tu vida, te muestra c mo los pasos que das hoy pueden recompensarte en grande ma ana--s lo si no te comes el marshmallow... todav a

Author Biography

Joachim de Posada is a bilingual international motivational speaker, radio and TV personality, author of four books, and newspaper columnist who has spoken in more than 60 countries about leadership, team building, sales, and management. His proven methods have crossed over into the sports world, and he has worked with famed NBA coach Del Harris, the Milwaukee Bucks, the Los Angeles Lakers, the New Jersey Nets, and several Olympic teams. He was named one of 25 hot speakers in the United States who are shaping the speaking profession by Speaker, the National Speakers Association magazine. He holds a CSP, the highest earned designation in the NSA, and has conducted programs for hundreds of major corporations in the U.S. and around the world, including Verizon, Sprint, Citibank, Banco Santander, BBVA, Pfizer, Baxter, Cargill, IBM, Xerox, U.S. National Guard, Unilever, and also for professional associations such as ISSA, PMA, IFA, and CLIA where he was ranked the #1 speaker 34 times in a row. He is a former adjunct professor at the University of Miami where he taught psychology applied to business, management, and leadership. De Posada also spoke at the prestigious TED.com.

Ellen Singer is the award-winning author of the acclaimed memoir Quicksand: One Woman's Escape from the Husband Who Stalked Her.
Number of Pages: 112
Dimensions: 0.37 x 8.14 x 5.55 IN
Publication Date: November 01, 2011
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