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by Genesis Be (Author)
Dedicated to the memory of Emmett Till
July 25, 1941 - August 28, 1955
In 2016, a young rapper from Mississippi captivated America with a bold theatrical protest against the Mississippi State Flag. The protest went viral. The resulting backlash and press, threw her into the ongoing fight to remove the Confederate emblem from the Mississippi State Flag. Publications such as The Associated Press, New York Times, NY Daily News, ABC News, VICE Impact have featured her, sharing her message of racial healing, gender equality, and youth empowerment. She is the subject of Mississippi Turning (2022) a documentary produced by Breakout & Moral Courage Project. She continues to facilitate civil discourse to improve race relations in her home state Mississippi.
While on a National tour with Vote Common Good, Genesis created her definitive piece "Mississippi: The Microcosm of America." The poem would go on to be featured by multiple press outlets, performed in 30 states and served as a call to action in the fight for voting rights and ending white supremacy.
In 2020, her collaborative effort saw a historical victory when Mississippi changed its State Flag after flying over 120 years.
Genesis Be has recently completed two college tours and two National tours wherein she explores the threats and media push back for her grassroots efforts to unite young Mississippians against White Supremacy. She is also giving audience members tools and exercises to help engage those with opposing views to manifest a solution based outcome, rather than just fighting online. Her intersectionality as a biracial queer woman of color from the deep south, allows her to explore and express concepts that audiences have deemed an extraordinarily "unique and compelling lens."
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Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
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Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
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Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
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Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
