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by Patrick King (Author)
Two people get knocked down. One rises to the challenge, while the other one stays down for good. How will you live your life?
Can you plan your life to avoid the inevitable obstacles and hardships? No, because if you get past the first obstacle, the second or the third will take you down. Life is tough, which means you should get a helmet. Welcome to your life helmet.
Train yourself to prepare for the worst while expecting the best.
Mental Toughness & Iron Will is a guidebook into becoming someone who stops at nothing to achieve their goals. What is mental toughness? It is a mindset and state of being - it comes from deep habits, skills, and thought patterns. You'll learn all of those, and also how to put them into immediate action.
This book is the rocket boost to get you to invincibility.
Learn to build bulletproof mental armor.
Patrick King is an internationally bestselling author and social skills coach. His writing draws of a variety of sources, from scientific research, academic experience, coaching, and real life experience. He's well-versed in mental toughness and how it is one of the keys to getting ahead in life.
Mental toughness techniques used by top 1% performers.
-The importance and biological imperative of mental toughness.
-How to face failure and fear head-on.
-Emotional thinking and how to bypass it.
Overcome your emotions and rely on your iron will.
-How we distort our realities and self-sabotage - and how to stop it.
-Building the skill and habit of mental toughness and resilience.
-Characteristics of the mentally weak and lacking.
Become relentless, persistent, and unstoppable in achieving your goals.
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Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.
Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
