✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by Ismael Nafria (Author)
El objetivo principal de este libro es explicar el proceso de reinvenci n que ha vivido el diario m s influyente del mundo, The New York Times, durante las dos ltimas d cadas para adaptarse a la nueva era digital y m vil.
Los medios de comunicaci n, y de manera especial los peri dicos, han visto como su sector se ha transformado radicalmente desde la aparici n de internet. Tanto los modelos de negocio de los medios como los h bitos de consumo de informaci n de los usuarios han sufrido profundos cambios.
El caso del Times ofrece un buen n mero de lecciones que pueden ser muy tiles para otros medios con independencia de su tama o o localizaci n.
El libro est organizado en cuatro partes. En la primera, se ofrecen las principales conclusiones del an lisis realizado as como las lecciones que se pueden extraer de la experiencia del Times. Adem s, se presentan diversos gr ficos que ilustran la evoluci n y transformaci n del negocio del diario neoyorquino.
La segunda parte es una larga cr nica de las algo m s de dos d cadas de reinvenci n digital de The New York Times en la que se realiza un detallado repaso cronol gico -desde 1994 hasta 2017- de la actividad de la compa a editora y del diario, con especial incidencia en los cambios.
Durante estas m s de dos d cadas, la compa a se ha transformado de manera radical: ha pasado de ser una empresa multimedia con propiedades en m ltiples sectores (prensa, radio, televisi n o internet) e intereses en distintos negocios (distribuci n o industria papelera) a centrar toda su actividad nicamente en su diario y la marca The New York Times.
En la tercera parte se abordan numerosos aspectos concretos del producto que ofrece The New York Times. Cada cap tulo est dedicado a un tema espec fico. La cuarta parte permite repasar los otros negocios que impulsa el diario y que complementan los ingresos por circulaci n (suscripciones y ventas de ejemplares) y publicitarios.
La transformaci n vivida -y que todav a sigue en marcha- por The New York Times es uno de los procesos de reinvenci n m s remarcables ocurridos en la historia de la industria period stica. Ha cambiado el producto period stico, el modelo de negocio, la relaci n con los lectores y anunciantes, la manera de trabajar, la configuraci n del equipo... Solo una cosa se ha mantenido invariable durante todo este tiempo: la inequ voca voluntad de la empresa editora de apostar en todo momento por el periodismo y la informaci n de la m s alta calidad posible como base principal de su negocio.
La "dama gris" (The Gray Lady) del periodismo, apodo que se le puso al diario antes de que las fotograf as empezaran a ser parte esencial del dise o de los peri dicos, sigue luchando por representar en este siglo XXI, dominado por la tecnolog a digital, lo mejor de las esencias period sticas m s tradicionales.
- In stock, ready to ship
- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
AUTHENTICITY GUARANTEED
Reserved for you — complete your purchase to secure this piece.
OFFICIALLY AUTHORIZED RESELLER
Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
Independently verified for store quality and customer safety.
Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.
Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
