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by Patricia W. Iyer (Author)
Do you want to grow your legal nurse consulting business? Develop a group of raving fans who will recommend you to their attorney colleagues? How do you build a strong legal nurse consulting business that will pay your bills and give you security?
One of the essential components of creating a strong business is establishing a loyal customer base. This book is directed to legal nurse consultants to help them do just that. The principles here will help you to establish and maintain successful relationships with attorneys to build a solid business. There is an abundance of opportunity for legal nurse consultants. The author will show how you to tap into it.
Some legal nurse consultants may have to contact many potential customers to land a case. In this book you'll learn about cold calls, warm calls and hot leads. Use your networks to get referrals to attorneys, using a structured script that works. You will learn exactly where to find attorneys and how to ask for referrals to your ideal client. But the book goes beyond outbound marketing - reaching out to attorneys- and also focuses on inbound marketing - attracting attorneys so they find you.
Your nursing education taught me how to take care of patients but not how to run a successful business. In this book, the author shares with you many lessons learned from running a successful LNC business for 25 years. The principles and tips in this book will help you gain success in your legal nurse consulting practice.
Book 2 in the Creating a Successful LNC Practice Series is calledLegal Nurse Consultant Marketing. This is a comprehensive compilation of tips, techniques and technology. You will explore how to develop your marketing plan and website, and to share your expertise to attract attorneys to you. Presenting at attorneys conferences or law firms involves skills you will learn in this book. You will find out how to harness the power of video by creating videos that highlight your skills.
Unsure about how to close the deal? The chapter on sales walks you through the process of bringing the case in. You will discover techniques in become more persuasive in your marketing. Take advantage of the two chapters on exhibiting to crack the code on one of the most successful ways to meeting attorneys to build a customer base. The book wraps up with a chapter that answers common marketing questions. This book has something for LNCs with all levels of experience, from new to experienced.
Book 3 in the Creating a Successful LNC Practiceis called How to Analyze Medical Records: A Primer for Legal Nurse Consultants . It is designed to help you master the skills needed to effectively function within this fascinating niche. It is based on the author's experience organizing thousands of medical records and proofreading thousands of reports. She has organized and analyzed records from every conceivable setting where medical and nursing care is provided, from the newborn nursery to the long term care facility. Use this book to read through, refer to, and consult to gain a greater understanding of medical record organization and analysis.
Book 4 in the Creating a Successful LNC Practiceis called How to be a Successful Expert Witness. This book is designed for expert witnesses who want to improve their skills, get more cases, and feel more confident when performing. It will help you strengthen your skills in this demanding field. This book draws on the author's experiences both as an expert witness and one who has trained hundreds of experts - nurses, physicians, and a variety of healthcare professionals. There is a lot at stake in medical malpractice cases. You want to do your best. By buying this book, you have made a great investment in increasing your knowledge. The information in this book is applicable to any type of healthcare expert witness.
Author Biography
Pat Iyer MSN RN LNCC works with legal nurse consultants to make more money, get more cases and avoid expensive mistakes. She provides a coaching program, www.LNCAcademyinc.com.
From 1989 to 2015, Pat was the President of Med League Support Services, Inc, which provides legal nurse consulting services to personal injury, malpractice, and product liability attorneys. She is a prolific author who has written, edited or coauthored over 800 articles, chapters, case studies, webinars, and online courses on a wide variety of nursing topics.
In the fall of 2008, Pat launched a series of teleseminars and webinars for LNCs, available on the www.legalnursebusiness.com website.
Pat Iyer is a well known and respected legal nurse consultant. She served for five years on the Board of Directors of the American Association of Legal Nurse Consultants, including a term as President.
She was the chief editor of Legal Nurse Consulting: Principles and Practices, Second Edition, the core curriculum for legal nurse consulting. She also served as the chief editor of the AALNC's online course. Ms. Iyer is certified as a legal nurse consultant by the American Association of Legal Nurse Consultants. AALNC awarded her with the Lifetime Achievement/Distinguished Service Award and with the Volunteer of the Year Award.
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