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by Nicolas Reyes (Author)
Cómo destacarse y sobrevivir en la jungla de la vida y de las organizaciones.
En las organizaciones y en la vida cotidiana las personas pueden llegar a ser como pavos reales, que se inflan y deslumbran con su plumaje para que los vean, los seleccionen y hasta los asciendan; o quedarse como simples pajaritos encerrados en jaulas de oro, que cumplen con sus tareas cotidianas sin dar siquiera un paso más de lo que les corresponde. En este libro, inundado de metáforas, historias y anécdotas, Nicolás Reyes hace una maravillosa comparación entre el agreste mundo animal, donde la selección natural obliga a las especies más salvajes a atacar, adaptarse y destacarse para subsistir y evolucionar; y las organizaciones, donde empleados y directivos deben encontrar la manera de sobrevivir a la agitada jungla de la vida corporativa y cotidiana. A partir de ese espejo, nos muestra qué deberíamos aprender de ciertos animales para fijar la misión de nuestra vida, hacernos seleccionables y alcanzar con éxito nuestros propósitos o los de nuestra compañía. Las preguntas claves son, entonces: Cómo hago para hacerme seleccionable en mi vida? Cómo hacen las organizaciones para que las escojan entre todas las ofertas disponibles en esa jungla llamada "mercado"? Esta obra se trata de la teoría que he construido sobre cómo hacerse seleccionable. Nicolás cree que, para ser escogidas de forma permanente, las personas y las organizaciones deben tener cuatro grandes impulsores. Primero, mantener una visión memorable. Segundo, ser capaz de reinventarse en el éxito. Tercero, descubrir la magia que hay en los otros. Y, por último, darle un profundo sentido a la vida. Después de leer estas páginas, usted tendrá claro si quiere ser un tiburón, que arrasa con todo a su paso y aterroriza a los peces más pequeños; o prefiere ser un ganso, que se pone al frente de la bandada y la guía con destreza, pero sabe cuándo cederle a otro el liderato. Desde la publicación, hace más de una década, de Quién se ha llevado mi queso? o La culpa es de la vaca, no había vuelto a aparecer un libro tan necesario y útil para el mundo de las organizaciones. ENGLISH DESCRIPTION This is a book about self-management, about business, about the wonderful and infinite world of animals, from which us humans should learn to become eligible, happy beings, and survive daily life. Both in business and in everyday life, people may act like peacocks, all pumped up and showing their stunning plumage for everyone to see, so they may be selected and even promoted, or choose to remain simple little birds, locked in gilded cages, complying with their daily tasks without taking one step away from what they are supposed to do. In this book, flooded with metaphors, stories, and anecdotes, Nicolás Reyes makes a wonderful comparison between the rough animal world, where natural selection forces the wildest of species to attack, adapt, and stand out to thrive and evolve, and organizations where employees and management alike must find a way to survive that hectic jungle of corporate and daily life. Upon that mirror image, Reyes shows us that we should learn from certain animals to set the course of our lives, become eligible, and reach our goals--or our company's goals--successfully. After reading these pages, you will be clear about whether you want to be a shark, obliterating everything on your path and terrorizing smaller fish, or you would rather be a goose, leading the gaggle, skillfully guiding them, but all the while knowing when to turn leadership over to someone else. Since Who Moved My Cheese? and It's the Cow's Fault were published over a decade ago, we hadn't seen a more necessary and useful book in the corporate world.Author Biography
Nicolas Reyes, administrador egresado del Colegio de Estudios Superiores de Administración (cesa), con especialización en Mercadeo y una certificación en Planeación Estratégica de la Universidad de Georgetown. Durante veintidós años estuvo en el mundo corporativo, dieciocho de ellos vinculado al Área Comercial de Microsoft, donde en varias oportunidades fue galardonado con el premio Circle of Excellence.
En 2012 decidió moverse al mundo del emprendimiento como uno de los socios fundadores en Colombia de Dale Carnegie, organización mundial dedicada al desarrollo de talento humano. En 2013 inició su carrera como conferencista y para 2019 ha dictado más de 550 conferencias a 75 000 asistentes en diez países. Estas se centran en gestión del cambio, compromiso, trabajo en equipo, estrategia y servicio; una de las más reconocidas es "Compórtarte como un animal", en la que se basa este libro. Ha compartido escenario con otros importantes speakers, como Doug Lipp, exdirector de Disney University, y Marc Randolph, cofundador de Netflix. Actualmente es consultor organizacional y autor con su modelo vucaa Leadership.
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