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by Donald Miller (Author)
Cómo ser un coach exitoso es un plan de 8 pasos que todo coach independiente necesita para ser exitoso.
Muchas personas han experimentado un momento en el que entendieron que su carrera profesional no era tan segura o satisfactoria como pensaban que sería; o no han tenido la confianza para iniciar su propio negocio de consultoría. Ante este panorama, Donald Miller nos guía en una ruta para:- Crear un menú de servicios para venderlo a los clientes.
- Generar y gestionar una lista de clientes potenciales.
- Crear un sitio web atractivo que atraiga a tus clientes ideales.
- Redactar y automatizar emails de ventas que lleguen a los clientes mientras tú duermes.
- Crear un embudo de mercadotecnia y una escalera de producto.
- Fijar metas de negocio realistas y alcanzarlas.
- Crear o juntar una comunidad para ayudarte a crecer.
- Manejar adecuadamente los matices de la relación entre cliente y coach
Whether you're thinking about starting a consulting business or have been coaching for a while, Coach Builder will give you the 8-step plan every self-employed coach needs to be successful. Have you experienced a moment when you realized your career wasn't as secure or fulfilling as you thought it was going to be? Maybe you've thought about using your skills to start your own consulting business - but you haven't had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He's consulted some of the world's top brands including TOMS Shoes, TREK Bicycles, and Tempur Sealy. In 2020, he founded his own coaching program, where he's helped hundreds of coaches start and grow their business. As a coach of coaches, he knows exactly what it takes to build a successful consulting career - and now he's sharing eight secrets of success with you. In Coach Builder you'll learn how to...
- Create a menu of services to sell to clients
- Generate and manage a list of potential clients
- Create a compelling website that attracts your ideal clients
- Write and automate sales emails that land clients while you sleep
- Create a marketing funnel and product ladder
- Set realistic business goals and accomplish them
- Build or join a community to help you grow
- Navigate the nuances of the client/coach relationship
Author Biography
Donald Miller es el director ejecutivo de Business Made Simple, una plataforma en línea que ayuda a los propietarios de pequeñas empresas a dar 6 pasos que harán crecer sus negocios. Es el presentador del podcast Business Made Simple y autor de varios libros, incluido el bestseller Building a StoryBrand. Vive y trabaja en Nashville, Tennessee con su esposa Elizabeth y su hija Emmeline.
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Donald Miller is the CEO of StoryBrand and Business Made Simple. He is the host of the Coach Builder YouTube channel and is the author of several books, including bestsellers Building a StoryBrand, Marketing Made Simple, and How to Grow Your Small Business. He lives in Nashville, Tennessee, with his wife, Elizabeth and their daughter, Emmeline.
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