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by Alison Maloni (Author)
What if, one morning, you opened your email to a request from an editor at Forbes and they wanted to interview you about your company?
It all could happen because you took a few hours to find the contacts, craft a pitch, and reach out to the media.
You don't need to pay thousands of dollars a year to a public relations agency.
Getting press coverage can be done yourself; you just need to know what it takes to be newsworthy.
In this book, you will learn:
- How the media works
- What journalists are looking for
- How to get featured in magazines and podcasts
- What it takes to get national media exposure
- What are the best ways to prepare for your media interview
- How to establish relationships with journalists
- You will hear from experts in the news industry, publicists, and business owners who have used public relations to build their personal brands and companies.
- You will get inside knowledge from local and national newsrooms on how to craft the perfect pitch.
This book breaks down how to get the media's attention when they are receiving hundreds of pitches a day, and once you get the call to be interviewed, you will learn how to prepare for your interview, what to wear, and how to look like a pro on television.
Public relations is all about storytelling, and you have a great story to tell.
You may not know what it is yet, but that's what this book will help you figure out.
In fact, it's going to help you come up with multiple stories.
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Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
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We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
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Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
