✔ 100% Money-Back Guarantee on Eligible Items
✔ Prices Displayed in Your Local Currency
✔ Final Price = No Surprise Import Fees
✔ Complimentary Insured Worldwide Shipping on Qualifying Orders
✔ Select Collector & Specialty Pieces May Require Secured Delivery Handling
by Paul Dorey (Foreword by), Chloe Thomas (Author)
Whether you're a wholesaler looking to start selling to your customers online, a manufacturer wanting to increase the orders coming through your website, or an online retailer looking to branch out into B2B sales - this book will take you through the key stages to making B2B eCommerce a success for your business.
It will take you through the four Stages to success:
- Should You Add eCommerce to Your Business?
- Getting Everyone and Everything Ready
- Making the Website a Reality
- Making B2B eCommerce a Success: Site Launch and Ongoing Marketing
Plus lots of case studies and 2 bonus chapters covering what successful websites need and if B2C eCommerce is for you.
Support materials and workbooks available free online.
This is the fifth eCommerce book from author Chlo Thomas. International Speaker, Podcast Host, Bestselling Author and eCommerce Advisor - Chlo has been working in eCommerce since 2003, always focused on how to increase orders cost effectively. In this book she turns her attention to the B2B eCommerce sector.
Reviews:"Embarking on your eCommerce journey as any type of business can be incredibly daunting. But B2B eCommerce MasterPlan clearly and thoroughly lays out everything you need to know to get started adding this important new revenue stream to your business."
Neil Cocker - CEO, Ramp, ramptshirts.com
"If you're selling goods B2B and you're not doing it online, you should be and Chloe's most recent book explains why. This book contains all the information you need to make informed decisions and be confident you're heading in the right direction."
Steve Nixon, Dayex, Ecommerce Manager, dayex.co.uk
"The book is structured in such a way it becomes the blueprint to building a B2B website the correct way and walks you through all the successes and pitfalls you will face on your journey. It will definitely save you time, money, and loads of stress. Chloe is an excellent author and eCommerce Guru and this book is testimony to her ongoing success."
Rob Boyle, Digital Marketing Manager, qualtexuk.com
"As a 10 year veteran of B2B ecommerce with multiple online stores, this book made me chuckle with the honesty and the real-life advice.
"In fact, some of (what I thought were) my own personal trade secrets are now listed in the book for everyone to know. It took me years to figure those out. Please don't let my competitors read it.
"This book is a godsend as it covers all ends of the process without any fluff. If you don't have a successful B2B online presence, you MUST have Chloe's book."
Jon Butt, Managing Director, FireProtectionOnline.co.uk
"Those that are in B2B businesses know that B2B eCommerce truly is different than B2C eCommerce. In B2B, we have complex customers, complex products, and we have complex systems. This book does a fantastic job of detailing the reasons and tactics behind building and operating a B2B eCommerce site. I was incredibly impressed by the depth and case studies."
Justin King, founder, eCommerceandB2B.com, Senior Partner at B2X Partners
"As someone who has had a B2B ecommerce website for many years is and is now on version four I know how full of expensive pitfalls the process can be. Chloe has written an invaluable guide to these pitfalls and how to avoid them. Do not even begin the process without reading this book."
Kate Turner, Founder, Partypacks.co.uk
- In stock, ready to ship
- ✔ Authenticity Guaranteed — Verified Designer Goods
- ✔ Sourced from Authorized European/U.S. Luxury Distributors
- ✔ Secure Checkout — SSL Encrypted Payments
- ✔ Fast Global Delivery — 3–11 Business Days
- ✔ Easy Returns on Eligible Items
- ✔ 100% Money-Back Guarantee — Full Refund if Not Satisfied
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Discover Officially Authorized Authentic Items at STORE7994.com - Certificates Available on Request!
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Trust score: 91/100
All designer items offered by STORE 7994 are sourced from trusted luxury distributors and verified through independent authentication services.
Learn how STORE 7994 authenticates luxury items
Guaranteed Authentic — Includes Brand Documentation & Third-Party Verification Options.
Shipping information
- Free Shipping* on all orders over $300 USD to most countries* Estimated delivery: 2-5 business days Mon-Sat to U.S., CA, EU etc.
- Tracking available: DHL Express
- Store 7994 Shipping policy
- Global delivery in 3–9 business days (location dependent).
- Free Worldwide Shipping $300+. International duties & VAT are calculated by destination country and may be collected upon delivery. UK orders are subject to 20% import VAT upon delivery.

Our innovation isn’t just in the brands we carry — it’s in the way we connect them. From our automation engine that keeps collections globally updated to our commitment to authenticity-first presentation, STORE 7994 exists where timeless design meets modern precision.
Every product we offer is:
Elevated · Intentional · Exclusive · Authentic
STORE 7994 is an authorized reseller of luxury fashion houses. Certificates and proof of authenticity are available to brand owners and partners upon request.
Returns & Refunds
We want you to shop with confidence at STORE 7994. If your purchase does not meet expectations, eligible items may be returned under the conditions below.
Return Eligibility
Items must be unused, unworn, and in original condition with all tags, packaging, and accessories included. Items showing any signs of wear or damage will not be accepted.
Return Window
Return requests must be made within 14 days of delivery.
Return Shipping
Customers are responsible for return shipping costs unless the item is defective, damaged, or incorrect.
Luxury Items
Items valued over $1,000 may be subject to a 7% restocking fee upon approved return.
Non-Returnable Items
For hygiene and product integrity reasons, the following items are final sale once opened or used:
• Underwear
• Fragrances
• Any worn or used items
Made-to-Order Items
Custom-designed products, including STORE 7994 hoodies, are made exclusively for each customer and are final sale. These items are not eligible for return or exchange unless defective or incorrect.
If you receive a defective or incorrect item, please contact us and we will make it right.
International Shipping & Duties
Many of our products ship directly from trusted international partners. Any applicable customs duties or import taxes are calculated at checkout and are non-refundable, even if the item is returned.
Returns & Associated Fees
All approved returns are subject to a $24 return processing fee. For international orders, duties, taxes, and return fees will be deducted from the original payment.
Shipping Policy
Complimentary shipping is offered on orders over $300. Orders below this threshold are subject to standard shipping rates at checkout.
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